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    • Visit Vietnam Year - Dien Bien 2024 - a boost for tourism industry

    Visit Vietnam Year - Dien Bien 2024, themed “Glorious Dien Bien – Infinite Experiences” is expected to be a leverage to boost the local socio-economy, contributing to promoting the country's tourism development, Vice Chairman of the Dien Bien provincial People's Committee Vu A Bang has said.
    The Hanoi Travel Association and VGreen Sustainable Tourism Club organise tours to Dien Bien. (Photo: hanoimoi.vn)

    Hanoi (VNA) - Visit VietnamYear - Dien Bien 2024, themed “Glorious Dien Bien – Infinite Experiences” isexpected to be a leverage to boost the local socio-economy,contributing to promoting the country's tourism development, Vice Chairmanof the Dien Bien provincial People's Committee Vu A Bang has said.

    The province will host 28 out of 169 programmesand activities throughout the year, Bang said.

    The highlight of the year is the Ban (Bauhinia) Flower Festival which isscheduled to take place on March 16, he said, adding that there will be also aspecial art programme and a high-altitude fireworks display on May 6 eveningand a ceremony to mark the 70th anniversary of the Dien Bien Phu victory on May7.

    Besides cultural tourism resources associated with key relicsites in the locality such as the headquarters of Dien Bien Phu - Muong PhangCampaign, A1, C1, D1 and E1 hills and the central area of the French stronghold,Dien Bien province is creating a highlight for the northwest region with various newtourism products, exploiting the strength of natural resources.

    The provincial Department of Culture, Sports and Tourism saidthat in recent years, Dien Bien has worked with many travel agencies tobuilding new tourism products with regional linkages, such as Caravan (self-driving tour) on Hanoi - Son La - Dien Bien route and Ban flower seasontour.

    Vice Chairman of the Vietnam Travel Association Phung QuangThang suggested said that Dien Bien province needs to soon connect with travelagencies to have a strategy for promoting local tourism products to exploit thelarge tourist flow.

    According to head of the Travel Department at the UNESCOTravel Club, Director of VietSense Travel Company Nguyen Van Tai, from this month, tourists booking services to Dien Bien will increase, including a largenumber of tourists in Hanoi. To let tourists to have a longerexperience, Dien Bien province needs to strengthen links with provinces in the northwest region, building interline tourism products starting from Hanoi.

    Responding to Visit Vietnam Year - Dien Bien 2024, as well as welcoming thenumber of tourists coming to this province, airlines have increased flightsfrom Hanoi to Dien Bien. National flag carrier Vietnam Airlines has doubled itsfrequency to two flights a day on the route connecting the capital city ofHanoi and the northwestern province of Dien Bien from March 6 to 30. Vietjetairline has opened a direct flight between Hanoi and Dien Bien from March 1.

    Visit Vietnam Year - Dien Bien 2024, which will open on March 16, isexpected to attract a large number of tourists to Dien Bien. The locality aimsto receive 1.3 million visitors and raked 2.2 trillion VND (89.32 million USD)from tourism.

    According to Deputy Minister of Culture, Sports and TourismTrinh Thi Thuy said  that Visit VietnamYear - Dien Bien 2024 will be a boost not only for the local tourism sector, but also contribute to enhance the attractiveness of Vietnam tourism tointernational visitors. Thus, it is necessary for Dien Bien province to quicklyovercome shortcomings in terms of infrastructure, accommodations, and human resourcesand conduct dissemination campaign so that ethnic communities can join in the event, luring more domestic and foreign tourists to DienBien in particular and Vietnam in general, she said./.

    VNA

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