Vietnamese designers are for the first time heading to a major exhibition in London next month.
A design displayed in London Design Biennale exhibition (Photo: Courtesy of organisers)
Hanoi (VNS/VNA) - Vietnamesedesigners are for the first time heading to a major exhibition in London nextmonth.
'Emotional States', the 2018 London Design Biennaleexhibition will be held in the UK from September 4 to 23.
The exhibition is co-sponsored by the University ofLeicester School of Business (ULSB), NashTech, Vietnam-UK Network, andVietnam Airlines.
It aims to explore big questions and ideas aboutsustainability, migration, pollution, energy, cities, and social equality.
A highlight on the global cultural calendar, the Biennalewill see some of the world’s most exciting and ambitious designers, innovatorsand cultural bodies gather in the UK’s capital to celebrate the universal powerof design and explore the role of design in collective futures.
The exhibition presents the best examples in the world fromestablished and emerging designers, architects, scientists, writers and artists.
More than 40 countries, cities and territories in the worldwill reveal how design influences our emotions.
Dr Marta Gasparin, lecturer in Design and InnovationManagement at ULSB, and colleagues at ULSB have been working to connectdesigners and social and creative enterprises with female artisans and craftmakers’ communities in Vietnam, promoting social innovation, fair and ethicalcollaborations, and an appreciation of cultural heritage.
“Vietnam’s story has long been told within thenarrow brackets of a particular take on history and long been gazedat from a select number of vantage points. It is pieced together by many littlestories, anecdotal evidence and spotlights directed at clichés,” said Gasparin.
Fashion Designer Thao Vu of Kilomet 109 who is elevatingtraditional fabric making to contemporary couture; Multidisciplinary designerGiang Nguyen, who is trawling through past decades to unearth patterns, fontsand colours that only get better with age and contemporary subversion; Visualartist and VJ Le Thanh Tung (Crazy Monkey), who inserts the symbolism of yearsinto multimedia genres, will take part in the exhibition.
Viewers will be able to change the projection through aninteractive device.
The display will use type, and colour and texture ofindigenous Vietnamese processes and languages to define emotional states andlet the viewer immerse themselves in our perception of these emotional statesthrough, texture, colour, process and unknown language and type.-VNS/VNA
VNA
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